Privacy

Privacy policy

The test runs in your browser, your answers stay on your device, and no photo is asked for. Last updated Oct 10, 2026.

Short answer

Your answers stay on your device. Your result is written in the page address, and it goes anywhere only if you copy the link. If you give me your email, it is used only for what you signed up for. This site is for people 18 and older.

The free test

The whole test runs in your browser. There are no accounts and no cookies of my own.

WhatWhere it livesWhen
Your answers while you take the testIn your browser's memory, and a copy on your device so you can pick up laterThe copy holds the time of your last save, your step and your answers, and nothing else. It is deleted when you finish, when you tap Start over, or the next time you open the test after 14 days have passed. If your browser blocks site data, no copy is made and the test works the same.
Your resultIn the page address, after the # signWhen your card appears. That part of an address is not sent to a server. It goes anywhere only if you copy the link and share it.
Your saved card, if you chooseIn your browser, on your deviceOnly if you tick "Remember my card on this device". The box starts unticked. It saves a short code: season, neighbor seasons, confidence, contrast level and mood word. Retake deletes it. Forget my card deletes it and your quiz results below.
Your quiz results, if you chooseIn your browser, on your deviceOnly if you tick "Remember my result on this device" under a result of the contrast quiz, Your Frame or the style word quiz. The box starts unticked. Each quiz saves its own part: your contrast level, your frame (the line and scale zones, the shape and the shapes it sits near) or your word, and the day. The full card at /card reads them. Forget my card deletes them all.
Measurements, makeup, hair and color vision answersOnly in the saved copy above, on your deviceThey are not sent anywhere, and they are not part of your saved card or the link to it.
PhotosNowhereThe test doesn't ask for a photo and has no upload field.
Your emailWith my email provider, KitOnly if you type it and agree.

Save as image makes a picture of your card with your season, swatches and the layers you have, such as your contrast level, your shape and your word, and no measurements. Only the Copy link to my card button puts your result in a link.

Share your card only if you want to: copy the link from the card. Otherwise, close the tab.

Why: the result is written after the # in the page address, which is not sent to a server, so sharing it is your choice.

Our policy A promise about how I work, not a claim about color.

Sharing answers to improve the test

The test doesn't offer this yet. When a later version does, it will be a box that says "Share my answers to help improve this test", and it will start unticked. If you tick it, the test sends the answers and steps you chose, the zones they fall in, and any optional notes you type yourself, such as skin depth or background. It carries no email and no name, and I don't keep IP addresses with it. Answers leave your device only if you tick that box.

The email form

The email forms on this site send only these fields:

  • your email;
  • your season, if you pick one or if the page is about one season.

It doesn't send your answers, your measurements, your neighbor season, your confidence label, your mood word, or anything about makeup, hair or color vision.

You agree to get emails by entering your email and pressing the button, right next to the line "One email a month. Unsubscribe anytime." On the longer signup forms you also tick a box that says so. After you send the form, Kit emails you a link to confirm, and you are on the list only after you tap it. Your email is used only for what you signed up for: The Palette Post, a newsletter once a month with finds for your season, an outfit idea and a myth taken apart; a heads-up when the guides are on sale; and, when it exists, the free extra (a short shopping list and a printable palette card). If you tell me your season, it decides which finds you get. Each email has an unsubscribe link that works in one click. Your email lives with my email provider, Kit, and Kit's privacy policy applies to it.

Buying a guide

On this site, Lemon Squeezy handles checkout. It collects your payment details and the email address where the guide is delivered, and Lemon Squeezy's privacy policy applies to that. I don't receive your card number. I keep the order and your email address so I can deliver the file and handle a swap request. For a swap, I note which season you swapped from and to, without your name.

On Etsy, your purchase data stays with Etsy, and Etsy's privacy policy applies.

Analytics

I count visits and a few actions with Umami, a cookieless analytics tool. It sets no cookies. The counts help me see where readers stop in the test so I can fix it. Campaign tags from a link are read when the page loads and kept in your browser for this visit only, so the visit can be counted by source.

EventWhen it is countedDetail it can carry
test_viewThe test page opensThe source tag from the link
test_startYou tap Start the testThe mode, quick or full
full_mode_openYou tap Want more certainty?Where you tapped, intro or card
setup_doneYou finish the setup screensNone
strip_check_failedYou can't tell the strip steps apart twice, or you say you can't use the stripNone
screen_viewA screen opensThe screen ID, to see where readers stop
test_finishYour card appearsSeason, neighbor season, confidence label, contrast level, mood word and status flags such as between two
card_saveYou tap Save as image or Copy link to my cardWhich one you used
retakeYou tap RetakeNone
test_resume, test_start_overYou tap Pick up where you left off, or Start overFor Pick up, the chapter and step number. Nothing else.
email_extra_viewThe email form is shownSeason
email_extra_submitYou send the email formSeason and source tag. Not your email.
guide_clickYou tap the guide buttonSeason, whether the guide is out yet, confidence label
paper_clickYou tap the paper version linkNone
signupYou send an email form anywhere on the siteThe page and the season you picked. Not your email.
wheel, deck, flatlay, tabYou spin the season wheel, swipe a clipping, paint the outfit board or open a tabThe season, piece or tab. Nothing about you.
mini_contrastYou finish the contrast mini testThe contrast level, without your steps

Analytics doesn't receive your measurements, makeup, hair or color vision answers, your answers to each question, your email, or anything that identifies you.

Your choices

To unsubscribe, use the link at the bottom of any email. To ask me to delete your email address, or to ask what I hold about you, write to [email protected] from the address you used. I will remove it from my email list. If I am required to keep an order record, I will tell you.

Age

The site and the test are for people 18 and older. I don't knowingly collect data from anyone younger.

Changes

If I change this policy, I update the date at the top of the page. Questions go to [email protected].